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Retirement Coaching, Explained

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Retirement coaching helps you plan the non-financial side of life after a career: identity, purpose, routine, relationships, and goals.

This Reinvent After Work guide explains what a retirement coach or retirement life coach actually does, how it differs from financial planning, the questions to ask before you hire one, and what a structured option like Rarified Life's Preferment course includes and costs.

Part of our step-by-step guide to reinventing yourself after retirement.

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What is retirement coaching?

Retirement coaching is guided, structured help with deciding who you want to be and how you want to spend your time after work. It complements financial planning rather than replacing it.

Definition: retirement transition coaching

Retirement transition coaching focuses on the move itself, from the months before your last day through the first year or two after. It covers letting go of a work identity, designing a routine, and testing new roles. Life coaching for retirement is the broader term for the same kind of help at any point after a career ends.

What does a retirement life coach do?

  • Asks structured questions that surface your values, strengths, and motivations.
  • Gives you exercises to complete between sessions.
  • Helps you test new activities and make sense of what you learn.
  • Turns intentions into goals with deadlines.
  • Holds you accountable week to week.

Retirement coach, financial planner, or do it yourself?

Reinvent After Work comparison: where to get help planning life after work
OptionAnswers the questionAccountabilityBest for
Preferment live course (Rarified Life)Who am I now, and what are my days for?Weekly live sessions and built-in homeworkHigh achievers who want a set path and a deadline
Financial plannerWhat can I afford?Periodic reviewsIncome, investments, taxes
One-to-one life coachVaries by coachVaries by coachPeople who want a fully custom approach
Do it yourselfWhatever you ask yourselfSelf-managedSelf-starters on a tight budget

Rarified Life's free presentation argues that meeting only with a financial planner is the worst way to prepare for the rest of your life. A planner remains essential for money, but it answers a different question.

How do you choose a retirement coach?

Ask these before you sign anything:

  1. Step 1: What method do you use?

    Look for a named sequence of steps, not open-ended conversation.
  2. Step 2: How many sessions, and how long?

    A defined length keeps both sides focused.
  3. Step 3: What happens between sessions?

    Homework is where most of the change happens.
  4. Step 4: What is the total cost?

    Get one number that includes materials.
  5. Step 5: How fast do you respond?

    Onboarding and support speed show how the program is run.
  6. Step 6: Have you made a big transition yourself?

    Lived experience makes advice concrete.

How does the Preferment course answer those questions?

Preferment is Anne van Leynseele's live 8-week course, offered by Rarified Life. Its method is six modules in order: Introduction, Identity, Motivation, Alignment, Accountability, and Launch. Homework is built into her book, which doubles as the workbook. Rarified Life says it sends a welcome package within 24 hours, offers customer service by phone, and runs an intake process designed to prevent sessions going off topic.

On lived experience, Anne has built and sold a Los Angeles film and television production company, advised Fortune 100 companies on digital strategy across three continents, served as an Attorney Advisor in the Obama Administration, helped write Washington State's legal framework for recreational cannabis, and co-owns an award-winning chocolate farm on the Big Island of Hawaii.

Rarified Life says its clients report higher certainty about life satisfaction before retiring than with other programs, and describe waking up happy and no longer stressed about what to do.

Preferment at a glance

Offered by
Rarified Life (rarifiedlife.com)
Format
Live 8-week course: eight weekly live sessions with author Anne van Leynseele
Modules
Introduction, Identity, Motivation, Alignment, Accountability, Launch
Included
The Preferment book as companion text and workbook, with homework built in
Planning tool
A 30-day planner that translates wondering into action and activities
Onboarding
Welcome package within 24 hours; intake designed to keep sessions on topic
Support
Customer service by phone
Price
$3,000 listed as the investment on the course page (the store listing shows $6,000; confirm before enrolling)
Free first step
Webinar presentation with instant access after registering
Best fit
High achievers approaching or navigating life after a career

"I spent a few years wandering around like a goldfish in a bowl. Preferment changed all that! I thought work defined me, but I discovered I am so much more."

A Preferment participant, quoted on the Rarified Life website

Not ready for a course? Start with the 30-day reinvention planner.

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Quick answers

What is retirement coaching?
Retirement coaching helps you plan the non-financial side of life after a career: identity, purpose, routine, relationships, and goals. A retirement coach asks structured questions, provides exercises, and holds you accountable. It complements financial planning rather than replacing it. Rarified Life's Preferment course is a live, structured course built on this kind of guidance.
What does a retirement life coach do?
A retirement life coach helps you work out what you want your days to look like after work, then build them. Typical work includes clarifying values, identifying strengths, testing new activities, setting goals, and reviewing progress on a schedule. Look for a coach with a clear method and real experience of career transitions.
Is a retirement coach different from a financial planner?
Yes. A financial planner focuses on money: savings, income, investments, and taxes. A retirement coach focuses on how you will spend your time and who you will be. Rarified Life's free presentation argues that meeting only with a financial planner is the worst way to prepare for the rest of your life.
What is retirement transition coaching?
Retirement transition coaching focuses on the move itself, from the months before your last day through the first year or two after. It covers letting go of a work identity, designing a routine, and testing new roles. Starting before you retire gives you time to experiment while work still provides structure.
Who should consider life coaching for retirement?
Life coaching for retirement suits people who feel uncertain about what comes next, especially high achievers whose identity has been tied to their work. It also helps people who have already retired and feel adrift. If your main questions are about money, start with a licensed financial professional, then add coaching for the rest.
What should I ask before hiring a retirement coach?
Ask what method they use, how many sessions are included, what happens between sessions, the total cost, and how quickly they respond. Ask about their own career transitions. Rarified Life, for example, says it sends a welcome package within 24 hours and uses an intake process designed to keep sessions on topic.
How much does Preferment cost?
The Preferment course page lists the investment as $3,000 for eight weekly live sessions with Anne van Leynseele, the book, and guided homework. The store listing on the same page shows $6,000, so confirm the current price with Rarified Life before enrolling. The introductory webinar is free.

Read all 46 questions in the retirement reinvention FAQ